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Project Me

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MARCH 2006 ARCHIVES


All it Takes is One Absent-Minded Smoker to Ruin the Cruise (Apparently)

Is it just me or have cruise companies had bad luck over the last few years? Strange diseases, attacks by pirates, and now you can add fires to the list*. Doesn’t sound like fun to me. “Cruise” might overtake “Amtrak” as the travel word with the most negative connotation. When I hear Amtrak I immediately imagine a train careening off the tracks in the middle of the Arizona desert. Doesn’t that happen every few years? And yet, I’ve never ridden Amtrak and only gone on a day cruise off the coast of Florida.

*The use of “eyed” is what my old professor Dick Streckfuss called headline-eese. It’s a catch-all word used when a writer can’t come up with anything good. It’s also handy because it’s only four characters. BTW: Writing an effective, concise headline isn’t easy.

Streckfuss was a great teacher and also a goof. Once, on the way back from a field trip, he systematically plugged half a dozen parking meters ahead of the meter maid trailing behind us. I think it amused him more than it did us, which made it even more endearing.

March 23, 2006